iPod touch 4G TV Ad Airs, Focuses on iOS 5 Sharing Features [Apple’s New “Share the Fun” iPod touch Commercial Shows iMessage, Game Center & FaceTime Capabilities]

Posted on TFTS by Chris Smith on Thursday, 24. November 2011 under: Devices, Mobile/Cell Phones, Mp3 Players & PMPs

After launching a brand new iPad 2 commercial just a few days ahead of this year’s Black Friday shopping spree edition, Apple is now back with a new TV ad that focuses on the company’s iPod touch 4G.

As you may very well know, Apple did not announce new iPod models this year during the “Let’s talk iPhone” event. The company briefly reminded the audience they existed and lowered the prices for some iPod nano and iPod touch versions while introducing a white iPod touch model.

That white iPod touch stars in the new TV ad launched by Apple entitled “Share the Fun.” The commercial is catered to the young audience, and in the 30-second clip we can easily spot a few of the most important features the iPod touch 4G has to offer: iMessage, Game Center and FaceTime.

With iMessage, the iPod touch is turned into an instant messaging tool that works with other iDevices running iOS 5 or later. iPod touch owners can send and receive instant messages to iPhone, iPad and iPod touch owners free of charge – well technically they still have to pay for the Wi-Fi connection that’s required for iMessage to work.

FaceTime brings video calling to the iPod touch, over Wi-Fi, and again, it’s free of charge. The video chatting technology works on devices running iOS 4 or later but also on Mac OS X computers. Other apps also support video calling and instant messaging but FaceTime and iMessage are native iOS apps found on the iPod touch right out of the box.

Then there’s the new and improved Game Center, which will let you battle your friends in all sorts of multiplayer games and iOS 5 Twitter integration to help you brag with your latest scores.

Ultimately the iPod touch is a media machine and the ad briefly shows us the music app, although we can’t ignore the fact that for the whole duration of the commercial there’s no voice over but music – again, probably meant to stress the fact this iPod touch still packs 1,000 songs, or slightly more, in your pocket.