Lenovo CEO Sees Majority Of Future Business In Mobile Internet Markets [Yang Sees Mobile Internet Devices And Smartphones As Making Up 70 to 80% Of Lenovo's Business]

Tweet

Lenovo’s CEO Yang Yuanqing sat down with the AP and revealed some interesting new opinions on the future of Lenovo. As you know, Lenovo, which is primarily supplies business computers, was hit hard by the economic recession and they changed their business strategy to a conservative one that Yang calls “protect and attack”.

Lenovo’s new strategy involves solidifying their marketshare in their home Chinese market. Currently, sales in China make up 50% of Lenovo’s total sales. Lenovo, a local Chinese company, is facing stiff competition from American firms HP and Dell who are now producing products for the Chinese market only. In addition to their renewed China strategy, they see mobile internet devices (in addition to the obvious MID tablets that we’ve seen, also smartphones and notebooks) as being the future of the company.

Yang said, “Mobile Internet is very important. Even today, notebook sales already are higher than desktops. Mobile internet products are going to be 70 to 80 percent of our sales … within three to five years.” Lenovo’s strategy includes getting their mobile internet devices out to emerging markets like the Middle East, Asia and Latin America.

Worldwide PC sales are still in a slump, though. Some pundits have hypothesized that enterprise PC buying will pick up in the second half of 2010. With Lenovo being a major enterprise PC manufacturer, Yang was asked about that forecast. Yang aptly replied, “I’m not an economist.”

We recently covered a new Lenovo notebook, the IdeaPad Y460, here.