Rogers Launches RedBoard

Tweet

It’s the era of social networking and many companies are moving towards social networking for helping and getting in touch with their customers. Rogers, the huge Canadian communications provider, has set up a new site called “RedBoard” to help share the word about themselves and help customers.

RedBoard is named for “white boards”. The website explains, “Just like whiteboards used in offices and meetings rooms everywhere, this Rogers-red version is a place to post ideas, explain concepts and collaborate on solutions.” Okay, it’s a bit confusing. It’s basically a blog, but it has links to all of their Twitter, Facebook and YouTube accounts.

The Rogers PR people who write the blog posts also seem pretty keen on answering comments and the like. It isn’t the lofty social platform that the description makes it out to be, but it looks like a decent corporate blog and it’s nice to see companies getting in touch with customers.

The blog topics are what you’d expect. Rogers’ top 8 smartphone tips (#7 – save battery life) are sort of common sense stuff but could be useful for the non-technical first-time smartphone user. Another blog posts shows Rogers digital cable customers how to customize their cable box’s TV menu system.

If you’re a Rogers customer and love rousing blog posts from your telcom, you can subscribe to Rogers’ RedBoard website now.