T-Mobile Ditches Yahoo Search in Favor of Google Search

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T-Mobile USA, a Google close collaborator, considering the sheer number of Android devices heading to the carrier, has decided to replace its default Yahoo Search engine with Google Search effective immediately. In other words T-Mobile’s two-year agreement with Yahoo is up and the mobile operator is not willing to get into a new one.

We are not aware of the details of this new cooperation between giants at this time but we’re sure that Google doesn’t mind paying whatever price needed to officially provide mobile search services to all T-Mobile’s customers.

Google is currently threatened more by Bing than Yahoo. Although Yahoo did replace Google on AT&T’s Motorola Backflip recently, it’s Bing that could take its place on Apple iPhones. Not so long ago we talked about the escalating conflict between Cupertino and Mountain View and how search on the iPhone might be going to none other than Apple’s other archenemy, Microsoft. That’s an unconfirmed, temporary move that will give Apple plenty of time to enter the mobile search business with its own search solution.

Therefore a deal with the fourth carrier in the USA is not a bad move for Google and we expect the search-based giant to continue to pursue similar deals with other carriers. Sprint has been lost to Bing but there’s plenty of cash left for Google to spend with other operators in the USA and around the world.

The only problem with these deals is that users will ultimately be able to ignore the default search engine on their mobile phone and use their favorite search engine instead.

Yahoo will keep working with T-Mobile as it will offer it other apps like Yahoo! Mail, Messenger, News, Sports, Finance and Flickr which means that hope is not lost for the company. More importantly, Yahoo will keep working with T-Mobile in Europe but we could always see Google move to that market soon.

What is your favorite search engine and why?