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We have shown you these days a lot of computers capable of running Windows 7. Every manufacturer out there is eager to start selling Windows 7 machines and forget about Vista and XP. But will Microsoft’s marketing department be able to rise to everyone’s expectations and think out of the box when it comes to promoting Windows 7?
How many iPhones and MacBooks have you seen featured lately in TV shows? You’ve seen quite a few, didn’t you? How many TV shows featured Windows 7 or previous versions of Microsoft’s OS? Not that many, right? Well maybe Microsoft has finally realized that it needs to be more present in our lives, at least when it comes to TV shows. Redmond has reached a deal with Fox regarding Windows 7 advertising. Microsoft will sponsor a commercial free TV show in which the cast from Family Guy will constantly talk about Windows 7.
“Family Guy Presents: Seth & Alex’s Almost Live Comedy Show will air on Sunday, November 8 at 8:30 PM (ET & PT) and with Seth MacFarlane and Alex Borstein on board we will probably see a lot of jokes and gags based on Windows 7. After all, the story will have plenty of Windows 7 in it and it will not be interrupted by any commercials.
Microsoft must have paid quite a lot for the show although the financial details haven’t been made public yet. Microsoft and Fox also plan to roll-out a 12-week college tour in which students will be invited to try Windows 7 while Stewie and Brian will host outdoor-movie nights.
Will this strategy work? Will we see Windows 7 sales increase after the dedicated Family Guy show airs? People love Family Guy, myself included, and people are interested in Windows 7, myself included. And let’s not forget that there’s a pretty important incentive to buy Windows 7 right now. I’ll call it Windows Vista! Everyone, and I am sure you will agree, will want to finally get rid of Vista and replace it with Windows 7.
Just a word of advice for when you will install Windows 7 next week, if you think it looks like Vista, it’s because it does! But it won’t feel like Vista! Right Stewie?
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