Kymera Magic Wand Remote Control

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Before today, you may have come across yet another product spotlight piece on yet another blog on yet another universal remote control and yawned. That was before. This is now. The Wand Company (Yes, that’s their real name) is a UK-based start-up that is seeking to capitalize on the still-growing Harry Potter craze with its latest invention, the Kymera Magic Want universal remote control. Yes, it’s a remote control, but not just any remote control. You see, this one is in the shape of a magic wand and that, my friend, has made all the difference.

The Kymer Magic Wand is basically a universal remote control that is capable of learning up to 13 different infrared (IR) codes from your existing remotes and then replaying those codes when the spellcaster (OK, I got caught up in the moment, give me a break) makes any one of 13 different gestures. Among the gestures that the wand can recognize are rotate, left and right flicks, something called Big Swish, Push Forward and Pull Back. All are guaranteed to make you look like a complete tool when you are using them. According to the makers of the Kymera Magic Wand you can program any button on any remote control into one of the 13 slots. That mean you can have one gesture control volume up, the other volume down, the other channel up, the other…I think you get it.

So how does it work? Well, it’s magic, of course. No really, it’s your typical accelerometer technology that’s been found in electronics all over the muggle world for years. What makes it different, and, some would argue, much better, is that it has been repackaged in a wand that has been skillfully covered in “luxurious, Chinese Brocade Upholstery” and wrapped up nicely for storage in a box resplendent in faux dragon hide – because the real stuff is just too damn expensive.

I gotta give them credit. They have done a hell of a job with their marketing. The website is brilliant and the story, while certainly a bit worn around the edges, is definitely sure to get some attention. You can pre-order your own (10GBP/$17 deposit) Kymera Magic Wand remote control by paying a visit to www.thewandcompany.com and forking over 49.95BGP (about $83). If you live in the UK you get free shipping. Batteries included. Self-esteem is not.