SanDisk Launches Ultra 64GB Back-Up USB Flash Drive [High-Capacity Flash Drive for Easier Archiving]

It used to be that if you wanted to back up large amounts of data you had to either burn it to CD or DVD or, worse yet, use some kind of tape-based device that was almost certain to become corrupted just as fast as you could get your data transferred over. So what did this mean to the average household? Basically, most people don’t even bother. According to Acronis’ 2009 survey of over 6,000 households, roughly 64% of users performed data backups only once every 2-3 months if at all. The capacity of USB flash drives is bulking up faster than Kirstie Alley, and the latest offering from SanDisk is sure to please.

The SanDisk Ultra line of high-capacity Back-Up USB flash drives has a new addition, the Ultra 64GB model. This latest entrant into the back-up market is attempting to hit consumers where it matters, ease of use and capacity. Not only does it feature a huge 64GB capacity, a rare size in the USB flash drive segment, it has a backup button that allows the user to get to archiving with one finger. Powered by U3 and bundled with Dmailer’s intuitive backup software (Windows only), only time will tell if consumers are ready to buddy-up with the process of data archiving.

• Back up at the touch of a button – no cables or software installation needed
• Protect your data with password protection and AES hardware encryption
• Available in 8GB, 16GB, 32GB and 64GB capacities
• PC or Apple computer with USB support
• Windows XP, Vista (Backup and Storage)
• Windows 2000, Mac OS X v10.1.2+ and Linux (Storage only)
• USB 2.0 port required for high-speed transfer
• Requires high-power USB hub port

So what can you fit onto one of these little USB drives, anyway? This nifty little chart courtesy of SanDisk does a nice job of putting it into units we can understand:

The SanDisk Ultra 64GB USB Flash Drive certainly hits the mark when it comes to portability and storage capacity. It will certainly find use within the SOHO segment, but it might take more than a button to get the average home user on board. Priced at $277.99 and available for sale on www.sandisk.com, the Ultra 64GB might just be the closest we have seen to the no-brainer back-up.