Video - Cool Animated Subway Ads

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With advertising appearing seemingly everywhere we are constantly bombarded with imagery designed to get our attention, but it is surprising to what extent we are able to filter these out as we go about our daily lives.

As a result advertisers are persistently coming up with new ways to present ads that will break through our rapidly evolving ‘content filters’ so as to gain our attention with view to prompting a sale.

The following videos taken from Japanese subway trains show a new breed of subway advertising that uses multiple imagery to produce a seemingly animated visual message as the train passes by – and it’s certainly impressive stuff.

You can view the videos below.

[youtube=http://www.youtube.com/watch?v=10CAghDOiJs]

[youtube=http://www.youtube.com/watch?v=ACFUdXBSu9A]